Savvy Auntie Gift Ideas on NBC's The 10! Show

Dear Readers,

I'm feeling MUCH more comfortable on TV. Starting to get the hang of it. Here's my latest NBC 10! Show appearance - with gift ideas for the Savvy Auntie!




By the way - I appear weekly on Fox News Strategy Room, Thursdays at 3PM ET! Catch me there live online!

XOXO,
Auntie Melanie

Great Press

Dear Readers,

I've been getting some great press lately. And I don't have a PR agency supporting my PR efforts, so I am very fortunate. Some have asked how I am doing it. Well, it's good to have a strong product, and a season twist (gift giving) as well as a first break on TV.

I had a PR agency helping me launch the site back in July, and they did land me a few great 'gigs,' like my initial NBC's The 10! Show and a Better.TV appearance that I recorded last week (and will appear on 12.23.08). I've managed to "up-sell" the NBC 10! Show (local 11AM show in Philadelphia) a few times and have done several Gift segments there, which are fantastic (although a bit of a schlep from NYC).

The first 10! Show appearance helped get me a great opportunity to be a Contributing Editor to Toy Wishes Magazine. This wonderful role has enabled me to have air time on WCBS in NYC and on Fox New Strategy Room just last week (a streaming online news show) and there may be more appearances before the end of the year! Thanks again, Gareb!

Of all my appearances, the Fox News Strategy Room was perhaps the most fun. I didn't have to bring a series of toys and gifts to showcase... it was just me talking on panel with smart people. We talked about the Golden Globes, Jennifer Aniston's recent 'naked' photos in GQ and toys. It was so much fun! And the best part? They asked me back again right after the show! So catch me here http://www.foxnews.com/strategyroom/ tomorrow (Monday, December 15th) at noon-1PM EST.

There is no doubt that I am very lucky. But to paraphrase Thomas Jefferson: "The harder I work, the luckier I am." I'll be writing a post soon about how the best way to achieve success is often to work hard. Very hard. Boy do I know it.

XOXO,
Auntie Melanie

PS - Check out my Top 10 Savvy Holiday Gifts of the Season! http://www.savvyauntie.com/link/top10holiday08

This Show is A 10!

Dear Readers,

Earlier this week, I appeared on The 10! Show - the morning show at 11AM in Philadelphia and Delaware on NBC. It was my second time on the show and knowing what to expect really helped! What I didn't expect was for my segment to get cut from 4.5 minutes to 3 minutes as I was told just as the cameras were set to go.... and other than flubbing the Alex Jr. Round About Farm product name, I held it together.

Thanks to all the manufacturers for their efforts - as well as their internal and external PR teams.

Oh - and get ready because I'm going back on The 10! Show on December 8th with my top picks for gifts for nieces and nephews under $20!

Here's the TV spot! Enjoy!

XOXO,
Auntie Melanie

PS - PLEASE nominate SavvyAuntie.com in the Mashable.com Open Web Awards by November 16th! We're hoping to get nominated in the "Niche and Misc Social Networks" category (the last one on the list). Here's the link! Thanks! http://mashable.com/2008/11/05/open-web-awards-2/

Take 5

Dear Readers,

I was on TV last week. Like real, full-blown TV. The 10! Show - a morning show on the Philadelphia NBC affiliate - invited me in to talk about great gift ideas for nieces and nephews.

And I did. On August 26th. For 5 minutes.

Five very short minutes.

On TV.

I'm not a shy person. So I wasn't nervous about being on TV. I was more nervous about getting all the gift details right - the names, the pricing, how they work, the benefits, and finally why Savvy Aunties love them. All in 5 minutes.

But I did it. Sort of. I had to rush a bit at the end.

Still, they invited me back to talk about Holiday Gifts for nieces and nephews on November 11th.

For five minutes.

All I need is one more gig and I've got my 15 minutes of fame.

http://www.savvyauntie.com/link/The10!Show082608

Watch it. It only takes five minutes.

XOXO,
Auntie Melanie