Sunday, May 24, 2009

Yes And - No Buts

Dear Readers,

Recently I was asked to be part of a panel on social media for women entrepreneurs, and while I was there, I was lucky enough to have met Lauren Porat, Co-Founder, Urban Interns. We had previously met on, and I was glad to put a face to the Tweet!

We were talking about the ebbs and flows of being a start up (Lauren's company helps start ups find interns and assistants who are willing to work for little or no pay in return for a great resume building experience) when she said something that I've never been able to articulate myself.

Lauren was asking me about recommendations for a vendor. When I made mention of one, she asked: "Are the a "Yes And" team or a "No But" team? I can't deal anymore with vendors who say no and don't help me solve my problem. I need vendors who say "Yes -AND we can also help even more!"

AHA! I know that feeling. It's that feeling you get when you pitch a vendor a problem that needs solving, and they throw back a curve-ball: "No. No we can't do that. No we can't solve that problem." Entrepreneurs like Lauren and I also read that as: "No and you're wasting my time...go solve it yourself."

Pain points are dealt with daily as an entrepreneur. Once we decide to start our own businesses, we know what we know, and we look to others to help us with the stuff we don't know. When we're good entrepreneurs, nothing gets us feeling stuck. We're about moving forward, not about standing still.

Entrepreneurs know that there's a solution for just about everything. And we need vendors who get that. We need vendors who go out of their way to help. We need vendors who are as passionate about building spectacular results as we are.

If we know you are going to say no often when we ask the question, we'll stop asking. And that's not good for either businesses.

I want to work with "Yes And" people, not "No But" people.

Yes I do. Thanks, Lauren.

Auntie Melanie

PS Have you joined the Savvy Auntie Fan Page?

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